Calendar
Click on a tag or select month and year to view all related events. Tags in red are "hot", they contain current events.
architecture art call china competition conference design exhibition fashion festival furniture design garden graphic design illustration installation interior design marketing music open space photography presentation product design science sustainability symposium talks technology training typography vienna workshopThis works only, if you are registered. The registration is free and easy.
Silbergasse 8
1190 Vienna
Organiser: Spirit Design Consulting & Services GmbH
www.innovationsle...
Sep / 29 / 2008 to Dec / 6 / 2008 ¬
Spirit Design Offers Course „Management of Innovation Processes“ in 4 Modules
Vienna // Spirit Design Consulting & Services GmbH
Spirit Design's course "Management of Innovation Processes" held in four 3-day modules will investigate the question, how to make innovation projects successful. Design plays an active role as a competitive factor for innovation. Kick-off is on 29 September 2008.
Tags: training, marketing, design
No question: Only companies that succeed in placing innovation in the market are competitive in the long-term. But few companies only use the full potential of innovation. This reduces the probability of success causing a long time-to-market.
Innovation is a must in saturated markets that are characterized by an increasing competition. Only companies that succeed in positioning new products and brands in the market avoid exhausting price competition and gain new business fields. The most common causes, when innovation fails, are a lack of market knowledge or a missing know-how in project management and process management. A comprehensive and integrated training in innovation management, however, did not exist so far.
Using design as a competitive factor
Both product and brand design are now key competitive factors. It plays an integrative role when developing and marketing new products, brands and thus successful innovations. Spirit Design further developed the innovation process and modeled the process steps in terms of an optimal integration of the design factor.
How to connect market vision and technology, how to actively use the competitive factor "design" and how to make a go of an idea, are the decisive impetus Spirit Design gives in the course "Management of Innovation Processes“.
Spirit Design also acquaints you with the course in a personal appointment. Find more information here.
